WHY IS THE MARS ROASTER HIGH PRICE?
What makes the price of Mars roaster higher than other products on the market?
Have you ever wondered why the Mars coffee roaster is priced much higher than similar products on the market? The answer lies not only in the brand but also in the core values that this product brings. Let’s dive into each detail to better understand the reasons behind the price of the Mars roaster.
What makes the Mars coffee roaster so expensive?
The price is determined by many factors. However, with the characteristics of coffee roasting machines, the mechanical part of the machine accounts for 80% and the accessories only account for 20%. Many customers still wonder and mistakenly think: with the same technology, these accessories, why are there such differences in price, forgetting that the mechanical part is the core value of the coffee roasting machine. It can be said that from a piece of iron, or a pile of scrap, it goes through many manufacturing stages to create the machine’s details. That shows that: To produce a coffee roasting machine requires a lot of labor. That is why in markets with developed machinery manufacturing industries such as: Korea, Japan, Arabia, Philippines, Thailand… they are still importing from roasting machine manufacturers in Vietnam to distribute in their country, or finding partners in Vietnam to do ODM for them. Although, we have to import most of the spare parts from their country.
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Value creates price?
About mechanics: As the most important part of the roaster, there are hundreds of large and small parts that make up the mechanical part of the machine. Depending on the design and production process, each brand will have different sizes, structures, thicknesses and materials. The mechanical part of Mars roasters is made of 3 main materials: Steel, Cast Iron and Inox. Every smallest detail of the machine is precisely designed and manufactured, with sturdy welds, smooth powder coating, and sophisticated laser lines. The harmonious combination of modern machinery with creativity, meticulousness and responsibility of the technicians at each phase creates the overall mechanical part of the machine, which is solid and durable. To complete the mechanical part of the Mars roaster, it must go through many stages such as: Steel frame cutting, CNC, stamping, cast iron molding, cast iron heating, cast iron casting, turning, grinding, welding, stamping, powder coating, assembly…etc. Therefore, each Mars roaster is a perfect product, meeting the most demanding requirements of users.
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About technology: MARS coffee roaster, is a pioneer coffee roaster brand in the field of automatic roasting technology in the Vietnamese market, manufactured by Duong Thanh DTC company, Mars is the perfect combination of modern design and advanced technology. With a friendly interface and flexible control panel, it is easy to create satisfactory coffee roasting batches. The ability to store up to 28 roasting programs and 100% automatic control helps you save time and ensure stable quality for each roasting batch. Flexible heating system with Hot Air and semi-Hot Air heating technology depending on machine capacity, needs and purposes of use. In addition, with the automatic roasting system combined with automatic roasting software on the computer via Artisan software, it brings the best coffee roasting experience right at the factory.
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About components: Besides, one of the reasons why Mars roasters are expensive is because they are equipped with high-end components imported from famous brands from Italy, America, Germany, Japan, etc… has helped the machine operate with continuous and stable performance and long life. This not only ensures the quality of coffee beans but also gives businesses a competitive advantage. Despite its higher price tag, Mars is a worthy investment for businesses that want a high-quality product.
About service: With the motto “Say the right thing, do the right thing“, we demonstrate it most clearly in our special care policies throughout the process from before, during and after purchasing at Duong Thanh DTC. From purchasing, specific and detailed instructions on the machine usage process, ready to solve any problems arising during use promptly and quickly. We may not be the best coffee roaster manufacturer, but our after-sales service is rated among the top by our customers.
So should you choose Mars as your companion for your roastery?
Investing in a Mars coffee roaster is not just buying a product, but also a smart investment for the future. With outstanding quality and durability, Mars ensures stable performance over a long period of time, helping to save unnecessary maintenance and repair costs. This means you will save a significant amount of money in the long run compared to having to regularly replace or repair other conventional coffee roasters.
As a manufacturer and distributor of roasting machines, before giving a price for a product we calculate and consider very carefully. And the price we offer is true to the value you get: “Good things are not cheap, cheap things are not good”.